There are many possible applications of advanced computer vision technology in the retail sector. Examples include visitor counting systems where the objective is to provide statistics on customer visits to a store or chain of stores.
Example application: Visitor counting systems
The acquired statistics may help to measure the effectiveness of advertising campaigns and changes in the window dressings. Counting systems may also help in planning changes to a store such as the store layout. By integrating computer vision technology in a visitor counting system, we may improve the understanding of the store environment and customer dynamics, and consequently the robustness of the counting system. Visual sensors can provide a cost-effective solution where a complementary stream of information is fused with the information captured using traditional counting sensors.